How to Utilize the Full Marketing Funnel Potential of Pharmacies
Over recent years, the pharmacy has evolved from merely the point of filling a prescription to a highly frequented healthcare destination. The pharmacy is no longer simply the last stop on a patient’s healthcare journey. More so than ever, the pharmacy is a destination frequented by consumers to purchase everyday household items, go grocery shopping, use public biometric health kiosks, receive vaccinations, and of course, fill prescriptions.
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