Mesmerize Adds Medical Imaging Offices to its Point of Care Network with Partnership Powered by OneScreen.ai
Partnership allows brands to connect with their ideal audiences through digital content in the waiting rooms of an extensive network of radiology centers
Mesmerize, a prominent out-of-home (OOH) media company specializing in patient education at the point of care, is pleased to announce the addition of medical imaging offices to its point of care network via a new partnership powered by OneScreen.ai, a SaaS-enabled market network provider for OOH advertising.
The new partnership extends Mesmerize’s existing footprint in doctors’ offices, pharmacies, and clinics into medical imaging offices, reaching an additional 16 million visitors annually and presenting a valuable opportunity for brands and advertisers to reach attentive, health-conscious audiences while in a high-trust environment.
“Mesmerize reaches patients at multiple points along their healthcare journey, and we are excited to be working with RadNet and OneScreen.ai to offer our clients an additional environment to target patients at the point of care,” said Craig Mait, Mesmerize President and Chief Revenue Officer.
“OneScreen.ai is thrilled to partner with Mesmerize and RadNet to power high-quality content opportunities for the right audience at the right time,” said Dave Rouse, Head ofStrategic Alliances at OneScreen.ai. “This partnership rings true to Onescreen.ai’s mission to help great businesses across a variety of industries, including healthcare, through our marketplace.”
Founded by former executives and alumni from Google, HubSpot, and Wayfair, OneScreen.ai is modernizing the fragmented out-of-home(OOH) advertising industry. From billboards, blimps, and buses to wrapped cars and connected TVs in bars and restaurants, OOH advertising is a 430 billion industry and growing, but 50% of inventory goes unsold. OneScreen.ai’s first streamlined, connected, and AI-powered all-in-one media platform is a centralized space where marketers can locate, buy, deploy, and measure OOH advertising campaigns, connecting brands with their ideal customers.